The project

The next great American Adventure starts here.

Vendée Globe 2028: a Franco-American campaign toward the world’s toughest solo sailing race — built on an existing offshore racing program and designed as a multi-year platform for partners.

Distant Vendée Globe boat surrounded by a vast rough ocean
Campaign Vendée Globe
2028

The race

Solo. Nonstop. Unassisted. Around the world.

The Vendée Globe is the Everest of solo offshore racing: one skipper, one boat, one lap of the planet, with no stops and no outside assistance.

It is raced on IMOCA 60-foot ocean-racing boats and creates a rare multi-year story: preparation, qualification, technical risk, human endurance, and a three-month race around the world. The result is a rare, long-form human story of ambition, innovation and resilience that captivates audiences around the world.

9.2B Social impressions worldwide
160M Website and app visits
30K+ Hospitality guests
500 B2B events involving 400 organizations
A packed crowd in the 2024 Vendée Globe race village beneath the IMOCA fleet's sails

Source: official Vendée Globe 2024-2025 post-race report · Photo: Anne Beaugé / Alea / VG2024

Ambre Hasson embracing a supporter at the finish of the Mini Transat

The problem is not a lack of communication. It is a lack of attention.

Companies compete for the attention of three key audiences:

Employees A shared story that inspires engagement.
Clients A reason to strengthen relationships beyond the next meeting.
Public Authentic stories that people genuinely want to follow.
One campaign. Three audiences. Years of engagement. A Vendée Globe campaign creates a long-term platform for content, experiences and conversations—not a one-time sponsorship.
Ambre Hasson smiling onboard a racing boat at night

Ambre's trajectory

A progression already proven offshore.

Six years ago, Ambre had never sailed. After discovering offshore racing, she left New York, moved to France, and built successive campaigns toward professional ocean racing.

01 20,000+ offshore miles Multiple offshore podiums.
02 Solo Atlantic Crossing Complete the Mini Transat
03 Class40 Transatlantic Completed a winter return crossing
04 Class40 Skipper Actively racing on the French circuit
05 IMOCA Crew Sailing with a Vendée Globe team
Ambre Hasson sailing a Mini 650 offshore

The 2028 window

The Right Campaign. The Right Moment.

A unique window has opened.

An exceptional number of IMOCA boats are currently available, while an established Class40 campaign provides the experience, credibility and operational foundation to make the transition.

As the class becomes increasingly professional, 2028 may represent one of the last opportunities for an adventure-driven campaign to reach the starting line.

2026 Class40 momentum, warm introductions, partner activation
2027 Secure the IMOCA, grow the team, begin qualification
2028 Scale visibility, complete qualification, start the race
Class40 sailing off Marseille with the city in the background

Ready to scale

An existing structure, not a blank sheet.

Ambre is already part of Mer Connexion, the French offshore racing structure supporting her current Class40 program. From coaching and technical management to race operations, sponsor activation and access to the IMOCA ecosystem, the foundations for the next phase are already in place.

Sporting Race preparation, coaching, performance analysis
Technical Boat management and operational oversight
Partner Sponsor development, communications, activation support

Already active

Value is being delivered before the IMOCA starts.

The platform is already delivering value to partners through executive events, corporate speaking, immersive sailing experiences, original media, and bilingual storytelling.

With partners like Adjuvoo, the campaign has already activated conferences, executive sailing days, employee engagement initiatives, and exclusive behind-the-scenes coverage of the Vendée Globe.

16 Editorial Features Reaching a combined publisher audience of 800K+ monthly
1,000+ Attendees Through conferences, film screenings and live events
11,000+ professionals reached on LinkedIn Where 44% of followers are senior decision-makers
Ambre Hasson speaking to a live corporate audience
Ambre Hasson helming Mer Connexion with Marine Feuerstein during the CIC Med Channel Race

The founding round

Launching the IMOCA phase.

$600,000 in founding commitments creates the critical mass to launch the IMOCA phase. It transforms an established Class40 campaign into an active IMOCA program by enabling the acquisition of a proven previous-generation boat, the establishment of the IMOCA program within Mer Connexion, and the first phase of technical preparation and partner activation—creating the foundation needed to unlock the remaining campaign funding.

$600K Founding commitments
$2.3 million Campaign budget through the 2028 Vendée Globe
  • Acquire a proven IMOCA platform
  • Complete the initial technical refit
  • Establish the operational program within Mer Connexion
  • Launch training, qualification and partner activation
  • Unlock additional commercial and institutional funding
Ambre Hasson and teammate on a Class40 racing boat near Marseille

Credible ambition

Sporting risk is inherent. Commercial delivery should not be.

The campaign is designed as an adventure and completion objective, not a top-budget podium program.

Partner value should not depend only on the final race result. The model creates value through content, experiences, leadership engagement, hospitality, and client relationships throughout the campaign.

Proven boat Previous-generation IMOCA, not a new-build arms race
Staged plan Technical preparation, qualification, then race readiness
Useful activation Value delivered throughout the program, not only at the finish
Ambre Hasson sailing a Mini 650 offshore

The value curve

November 2028 is the culmination, not the beginning.

2026

  • Class40 racing program
  • Executive sailing and partner experiences
  • Conferences, screenings, founding conversations
  • American and French media platform development

2027

  • Secure and prepare the IMOCA
  • Build the technical team within Mer Connexion
  • Begin IMOCA training and qualification
  • Expand partner activation and hospitality

2028

  • Complete qualification program
  • Intensify media and public visibility
  • Deliver employee, client, and content program
  • Start the Vendée Globe in November
Ambre Hasson smiling onboard a boat

The invitation

Join the founding group.

The campaign is opening discussions with a select group of companies, entrepreneurs, family offices and private partners to launch the IMOCA phase.

Founding partners will help secure the initial IMOCA platform and establish the campaign on the road to the 2028 Vendée Globe—while helping shape its strategy, partnerships and long-term vision from the very beginning.

The next step is simply a conversation to explore whether there is a strategic fit and how a partnership could be structured.

Help build a Vendée Globe campaign from day one—and shape its story for years to come.